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The BFCM Index: three years of Black Friday performance, broken down by channel.

Explore the index

Partners

Certified across the platforms that matter.

Our partnerships give clients early access, escalation paths, and platform expertise.

$95M+

Annual media managed across partners

60+

Brands on certified partner stacks

4 of 4

Tier-1 certifications maintained

12 yrs

Holding direct partner relationships

PARTNER DIRECTORY

The full operator stack.

MEDIA PARTNERS

Paid channels we run.
Meta

Paid social · Advantage+

Google

Search · Shopping · Demand Gen

TikTok

Paid social · Spark Ads

Pinterest

Mid-funnel discovery

Snapchat

Lower-funnel reach

Spotify

Audio · DAX

YouTube

Video · Demand Gen

BVOD

Broadcaster VOD

DOOH

Out-of-home programmatic

TECHNOLOGY PARTNERS

The operator stack we plug into.

Email · SMS · Lifecycle

Plus · Storefront · Checkout

Reviews · UGC

Loyalty · SMS

SMS marketing

Loyalty · Rewards

Shoppable video

Post-purchase surveys

Clearer.io

Bundles · Subscriptions

Searchspring

Onsite search

Apparel21

Retail ERP · POS

ProfitPeak

Margin attribution

TripleWhale

Attribution · Dashboards

DATA & MEASUREMENT

The stack behind every number we report.
GA4

Web analytics

Server-side tracking

Data pipelines

Data integration

Data transformation

Product feed management

Merchandising analytics

PARTNER DETAIL

What each certification actually unlocks.

Badges are easy to wear. These tier-1 statuses change how we operate on your account every week — escalations, betas, roadmap input, joint planning sessions. Here is what each one means in practice.

MASTER ELITE

Klaviyo

Master Elite is Klaviyo's top 1% global tier. Fewer than 40 agencies worldwide hold it. Direct access to the product roadmap, early access to predictive analytics, and a dedicated partner channel into Klaviyo engineering when issues arise on complex accounts. We've managed Klaviyo for over 60 DTC brands.

BUSINESS PARTNER

Meta

Advanced tier recognises consistent performance and technical competency across Meta's full ad suite. Blueprint-certified operators, access to the Meta marketing science team for geo-holdout collaboration, and direct escalation on ad-account health. Our ASC architecture was built through hands-on testing, not agency playbooks.

PREMIER

Google

Premier is awarded to the top 3% of agencies in APAC by managed spend volume and measured performance. Includes Google account team access, beta programme priority, and joint business planning on accounts above threshold. Our search + shopping operators sit individually above the Premier spend minimum.

PLUS

Shopify

Shopify Plus Partner status reflects implementation depth, not referral volume. We've delivered Plus builds for 12 brands across fashion, beauty, health, and home. Our first-party data layer work connects Shopify purchase data directly into Meta, Google, and Klaviyo without relying on pixel-only tracking.

HOW IT SHOWS UP

What partner-level access does to your account.

Four ways the partnerships translate into account leverage every week.

DIRECT ESCALATION

Issue tickets that would sit for weeks at a referral-tier agency get resolved inside 48 hours via the partner channel. We've used it 11 times in the past year.

PRE-RELEASE PRODUCT

Beta access to features the rest of the market won't see for six months. We test, give feedback, and ship to clients while competitors are still reading the changelog.

JOINT BUSINESS PLANNING

On accounts above the Premier spend threshold we run quarterly JBP sessions with Google + Meta. Roadmap influence becomes a measurable client outcome.

STRATEGIST-LEVEL TRAINING

Operators sit through Blueprint, Skillshop, and Klaviyo Academy track by track. Certification is the floor; the curriculum keeps the team current on platform mechanics.

PARTNERSHIPS · IN THE ROOM

Direct access. Working sessions, not slide decks.

Quarterly JBPs, beta-product reviews, partner-led training mornings. Drag to scroll.

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TALK TO AN OPERATOR

Walk us through your platform stack. We'll tell you where the leverage is.

A response within one business day. No sales deck.

50+brands
$750M+GMV
10+years